In this era of technology, the best means of realizing the value of the intellectual property assets of a business is often through licensing. Trademarks, copyrighted writings, software, and business methods are all licensed. However, licensing is fraught with perils. An undefined license relationship or a badly drafted license agreement can be a disaster for the parties. Trademark rights can be lost and laws can be accidentally violated. Licensing is increasingly complex as tech products are often built with several layers of licensed intellectual property.
We have written and negotiated dozens of license agreements for a variety of companies. Each business and each industry demands unique attention when drafting a license agreement. We have drafted and negotiated license agreements for companies in the apparel and action-sports industries, for app makers, and software companies, and many other industries.
We understand the subtleties of licensing and how to obtain the best results for our clients.